![]() The top banner is dedicated to Domain Analytics. You can use it to get a brief overview of your website’s online presence. The SEO Dashboard breaks down all the features of the SEO Toolkit into one neat control desk. The SEO Dashboard provides you with a great overview of the tools found within. Which tool should you pick up first? How do you even use the featured tools?ĭon’t sweat - I’m going to break down all the features found within this bundle. However, with 20 unique tools and dashboards at hand, the SEO toolkit can appear slightly overwhelming at first glance. In this toolkit, you’ll find all the tools you’ll need to construct a successful SEO strategy.įrom tracking your keyword rankings to link building, this toolkit leaves no stone unturned in the SEO puzzle. To help you out, I’ve devised this ultimate guide to bring clarity to the many facets of Semrush’s toolkits.Īlong the way, I’ll answer questions such as ‘how can I use this tool to improve my domain visibility?’, and explain how to use Semrush to perform keyword research, conduct site audits, compare your domain to your competitors, and more. Other SEO strategy aids come in the form of toolkits dedicated to pay-per-click (PPC) advertising, social media, content marketing, management, and agency growth. The software boasts a range of toolkits, each of which contains unique features that can be used to tweak, monitor, and improve your SEO campaign. Semrush should not be viewed as a singular tool. From identifying target keywords and analyzing your competitor’s backlink profile to monitoring your social media presence, Semrush does it all. Semrush can be used for everything (in the realm of SEO and digital marketing). Semrush is software that can help you formulate, maintain, and improve digital marketing campaigns.įrom end to end, Semrush keeps your domain in check and fighting fit to reach the top of the search engine results pages (SERPs). (Link Manager): The number of active links in your Link Manager which have the exact phrase in their anchor text.Semrush is a popular SaaS platform that specializes in keyword research, competitor analysis, and Google Ad campaign optimization. ( Link Manager): The number of requested links in your Link Manager which have the exact phrase in their anchor text. Adv Comp (Google Ads): Advertiser competition shows the number of advertisers worldwide bidding on each keyword relative to all keywords across Google.Global Vol (Google Ads): Global monthly search volume is the average monthly volume over the last 12 months across all locations.Per campaign, you can alter your Google Ads country or language in Campaign Settings. This metric factors in your country, language and match type preferences. Local Vol (Google Ads): An approximate 12-month average of the number of user queries for the keyword according to Google.Hover your mouse over the graph to see the exact date range it is displaying data for. Chart (Google Analytics): A visual interpretation visits over the past 30 days.Visits ( Google Analytics): The number of visits generated by searches of the keyword.Rank ( Search Analytics): If Search Analytics is connected in your Raven account, this column will show the average position for your domain for searches of that keyword in Google searches. Keep in mind that there can sometimes be a delay between when a keyword is added and Google Ads data populates. The following metrics are displayed alongside keywords added to Keyword Manager.
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